Spend
+8.2%
$9,112.00
Win Rate
+3.2%
59.3%
Leads
+6.5%
268
Avg Price / Lead
-2.1%
$34.00
Volume Over Time
Leads
| ID | Status | First Name | Last Name | Phone Number | Delivery Date | Source | Vendor | Price | Subsidy | Promotion | Credit | Cash | Conversion Status | Conversion Date | Conversion Policy | Conversion Value | Return | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 90408 | Purchased | Priya | Nair | (212) 555-0147 | priya.nair@outlook.com | 4 months ago | QuoteWizard | $41.00 | $6.56 | $2.05 | $2.05 | $30.34 | - | - | - | |||
| 90396 | Returned | Sarah | O'Brien | (602) 555-0123 | sarah.obrien@gmail.com | 5 months ago | Affiliate | SmartFinancial | $37.00 | $4.44 | $1.85 | $1.85 | $28.86 | No Conversion | - | - | - | |
| 90385 | Return Rejected | Emily | Zhang | (408) 555-0178 | emily.zhang@icloud.com | 5 months ago | Datalot | $37.50 | $3.75 | $3.00 | $2.63 | $28.12 | May 2, 2026 | 1 Home | $1,505.00 | |||
| 90369 | Pending Return | Hannah | Whitfield | (206) 555-0134 | h.whitfield@outlook.com | 5 months ago | EverQuote | $42.25 | $7.61 | $2.11 | $2.96 | $29.57 | No Conversion | - | - | - | ||
| 90355 | Returned | Olivia | Park | (469) 555-0112 | olivia.park@yahoo.com | 5 months ago | Bing | SmartFinancial | $38.50 | $3.85 | $3.08 | $4.24 | $27.33 | No Conversion | - | - | - | |
| 90340 | Purchased | Sofia | Ramirez | (786) 555-0171 | sofia.ramirez@icloud.com | 5 months ago | EverQuote | $36.75 | $3.68 | $2.94 | $1.84 | $28.29 | Apr 24, 2026 | 1 Auto | $1,645.00 | |||
| 90328 | DNC | Maya | Sullivan | (415) 555-0219 | maya.sullivan@outlook.com | 5 months ago | QuoteWizard | $37.25 | $5.96 | $2.98 | $1.86 | $26.45 | No Conversion | - | - | - | ||
| 90314 | Returned | Liam | Nguyen | (503) 555-0168 | liam.nguyen@outlook.com | 5 months ago | MediaAlpha | $36.00 | $6.48 | $3.96 | $3.24 | $22.32 | No Conversion | - | - | - | ||
| 90299 | Pending Return | Derek | Okafor | (404) 555-0136 | derek.okafor@gmail.com | 5 months ago | Affiliate | SmartFinancial | $35.50 | $6.39 | $3.91 | $3.91 | $21.29 | No Conversion | - | - | - | |
| 90286 | Return Rejected | Victor | Hsu | (916) 555-0193 | victor.hsu@gmail.com | 5 months ago | EverQuote | $37.00 | $4.44 | $2.96 | $3.33 | $26.27 | Apr 26, 2026 | 1 Auto | $1,470.00 |
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